NAIOP Insights: Placemaking

Placemaking is more than a design consideration – it’s a development strategy. Discover how intentional placemaking enhances project value, attracts tenants and supports long-term community success. Today’s CRE developers are leveraging placemaking strategies to boost a destination or asset, using experience-driven design approaches to create a critical sense of place in properties across the sector.

Presented by Phillipe Demers, CEO and Founder, MASSIVart

This NAIOP Insights was filmed at CRE.Converge 2025.