Engage in small-group discussions and virtual tour with other attendees on specific topics of interest.
Virtual Tour: Ballston Quarter
Take a virtual getaway to the urban destination of Ballston Quarter, in the heart of Arlington, Virginia, outside of Washington, D.C. In 1951, Ballston, then called Parkington, was the largest suburban shopping mall on the East Coast and the first built around a multistory parking garage. Beginning in 2015, Forest City Enterprises, now Brookfield Properties, recreated Ballston Quarter as an open-air city center that includes 360,000 square feet of retail space, 176,000 square feet of office space, a 25,000-square-foot food hall and a 406-unit residential building. Ballston Quarter is also home to the MedStar Capitals Iceplex, where the NHL’s Washington Capitals practice. The development has easy access to two lines of the Metrorail system along with 3,000 parking spaces.
Tour Host: Cristian Becker, Senior Marketing Manager, Retail, Brookfield Properties
Virtual tour presented by Powers Brown Architecture and Transwestern and co-presented by virtual tour technology provider Coeo Space.
Conversation Corners
Agility in CRE: What Does it Mean and Why is it Critical?
Facilitator:Martin Pupil, Executive Managing Director, Stream Realty Partners
Disruptions in the economy and marketplace can be the death knell for companies and whole industries alike. But often, the march to extinction is happening long before any market-disruptive event. This year has brought science-fiction level events to bear, but as H.G. Wells wrote, “Adapt or perish.” You have to learn to pivot, to help your clients and your company thrive. The criticality of true agility in CRE is game-set-match. Join our discussion around lessons learned for the need to build in agility, from an operational and cultural perspective – quickly identifying and removing processes and tools that are no longer effective, and creating an environment that embraces change and can adapt to new situations seamlessly.
Enabling Service-first, Tech-enabled Property
Facilitators:
Chris James, Business Development Director, Essensys
Iain Miln, Business Development Director, Essensys
The real estate value chain is changing, and pre-COVID-19 trends are accelerating. The flex-space market is evolving and the demand for more agile, productive, and responsive office space is rising. This Conversation Corner will discuss the drivers and considerations for shifting from traditional to flexible real estate models and what space providers need in order to be proactive and mitigate risk.
Primary and Secondary, East vs. West: The Future of Strategic Industrial Investment
Facilitator: Brooks Staley, Senior Consultant, CoStar Advisory Services
The last cycle created unprecedented opportunity for industrial investors, while even a global pandemic has not slowed enthusiasm or returns. With investor appetite unabated, what’s the best approach to a strategic footprint? Is there reason to be cautious about size, economic diversity, and location of a market if the asset seems right? Join CoStar Advisory Services’ Brooks Staley for a discussion about selecting the right market mix to avoid pitfalls and how to position a portfolio for success.
The Secrets to a Successful Joint Venture and What to Avoid
Facilitator: Guy Martin, President, Martin-Harris Construction
Most companies – and a few consultants – view Joint Ventures as a way to grow their companies or to expand their footprint. While this is true in some cases, more often than not most first-time JVs struggle. Following opening remarks from Guy Martin, president, Martin-Harris Construction, engage in a discussion with other attendees about the risks and rewards of this business model. Share your perspective and gain clarity about JVs from this discussion.
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