HERNDON, Va., January 21, 2010 – NAIOP today announces its Four-Point Promise.

The Promise captures the specific steps NAIOP will take in 2010 to protect the interests of its members and the industry-at-large, and to provide solutions that sustain its members businesses and facilitate returning the industry to good health.

"NAIOP recognizes the unprecedented challenges facing the commercial real estate development industry," said Thomas J. Bisacquino, NAIOP president. "The obstacles - frozen capital sources, a turbulent global economy and the decline in transactions and employment - are beginning to show signs of improvement, yet their sustained impact will yield a considerable recovery period. In difficult times, NAIOP members need their association more than ever."

In 2010, NAIOP will:

1. Seek Solutions to the Credit and Capital Crisis
   NAIOP's government affairs team will continue to work for public policy solutions that increase capital sources, create jobs and assist commercial real estate in its recovery. In addition, NAIOP maintains a Commercial Credit and Capital Advisory Board of experts to interpret trends and advise members on strategies for accessing capital.
   
   
2. Provide Critical Education and Information
   NAIOP has expanded its array and delivery method of industry education to include online courses and Webinars, chapter-delivered programs and traditional, live courses and conferences. NAIOP will continue its popular online "Solutions Series" briefings that offer real-time viewpoints and practical strategies about industry trends, opportunities and strategies.
   
   
3. Identify Innovation and Trends that Yield Opportunity
   NAIOP will share news on innovation, positive trends and key strategies that will advance the industry via member communications and the NAIOP Web site. The NAIOP Research Foundation will continue to produce forward-looking studies and vital reports that identify future development opportunities, assess employment trends and reveal the vital role commercial real estate plays in the economy.
   
   
4. Protect the NAIOP Member Advantage
   NAIOP is offering complimentary membership to long-standing NAIOP members who become unemployed, while they are seeking employment within the industry. Additionally, NAIOP will dedicate resources to support Developing Leader members (members age 35 and less) and strengthen the chapter structure so that members are afforded local, regional and North American networking and education opportunities.

"NAIOP's commitment to its members parallels the valuable, enduring role commercial real estate plays in our nation's economy," said Bisacquino. Commercial real estate has a tremendous impact on our nation's economy, with construction-related spending reaching $549 billion and adding 839 million square feet of existing building space in 2007, the latest comprehensive data available.

A video message from Bisacquino and the full text of the Promise are available online.

About NAIOP

NAIOP, the Commercial Real Estate Development Association, is the leading organization for developers, owners and related professionals in office, industrial and mixed-use real estate. NAIOP comprises 15,000 members in North America. NAIOP advances responsible commercial real estate development and advocates for effective public policy. For more information, visit www.naiop.org.